Take Your Vlogging To The Next Level

Optimizing your videos is essential if you want to stand out in the crowd. You don’t have to have fancy technology to make a great video. Use the tips below to learn how anyone can create compelling and interesting videos for their YouTube audience.

Remember, YouTube provides even novices the ability to create videos and upload them as simply as possible.

Features of a Good Video

Your video has seconds to make a good impression. So, you want to make the best impression you possibly can, right? How do you do that? There are many features “good” vs. “bad” videos have. Consider the last time you watched a movie preview? Was it intriguing? Did it get you asking questions? Did you want to see more? When you create your online videos for YouTube, you should be thinking along these lines. Pretend you are creating a movie preview.

Here are 6 pointers to help…

1 – Get your message out.

2 – Make a point.

3 – Entice visitors to come back for more.

4 – Provide clear shots and well-recorded audio.

5 – Keep it short and sweet.

6 – Graphically improve your video to keep the viewer intrigued.

Remember, ten minutes is not much time. You want to record a sharp video, one that is dynamic, unusual and anything but ordinary. Some of the most popular videos on YouTube are popular if for not other reason than the creator did something unique, different and interesting.

Think you can’t come up with something creative for your video? Think again.

Here is a simple activity to try to help you start your journey. Take out a piece of paper. You are going to brainstorm. First, list the top 10 idea you have for making a great video.

Next to each idea, write down what makes that idea appealing. If you can’t come up with at least five reasons the idea is compelling, scratch it off your list.

Narrow your list to your top five choices.

Now, try to define how you will present the information in your video to highlight your video in a unique and unusual way. Will you dress funny? Will you record atop the highest mountain? Will you include a popular sound track?

Whatever you decide, make sure you try something unique. People have every opportunity to watch something boring on television.

 

They turn to YouTube.com to find interesting and intriguing things to view. Even if you are trying to brand and promote your sites, you must be careful to make sure you do so in an interesting and creative way. No one wants to watch an infomercial on YouTube. So find a fun way to get your message out.

Making Videos With Your Camcorder

If you have a digital or analog camcorder, then you probably already know how to use it. It is easier to post videos to YouTube if you use a digital camcorder. All you have to do is shoot your video, download it, and upload it to YouTube.

If you use an analog video recorder, like the kind that uses older VHS tapes to record videos, you will probably have to use a converter box to create a digital copy of your video, which you can then upload to YouTube.

Once you upload your video, it’s time to improve on it. Sure, you can leave it as is, but remember, if you take even a small amount of time graphically strengthening your video you are likely to attract a larger audience. So, here’s what you do.

First, make sure you have access to some video editing software. You can acquire this inexpensively on the Web. One of the more common tools people use is Windows MovieMaker.

Once you have the right software, upload your video to the application. Once you do this you can edit your video all you want. Try saving multiple versions of it and testing it with users to see which they like best.

Now it’s time to make your video stand out. Add special effects, like interesting color schemes or fade in. Try adding titles or even chapters to your video. Put some music in the background. All of these small additions will encourage more people to look at and review your video.

If you are not sure what makes a good video, go to YouTube.com and check out their “featured videos” section. Find out what makes these videos stand out. Is the content outrageous? Does the author use multiple special effects? Are subtitles or category titles included? Take some notes about what you like and what you don’t. This will help you when you brainstorm ideas for improving your personal video.

Time To Upload

Now that you took some time to play with your video, it is time to upload it to YouTube. Make sure you save any changes you made to your video before you upload it. You also have to save your video in a format YouTube can use. YouTube.com recommends you save your video with the following extensions for easier uploads: .MOV, .AVI, or .MPG files. These are common video formats most people find easy to use. YouTube also recommends you use a video with a 320×40 resolution and one with an MP3 sound track.iv

You should be able to upload your video any way you like. If you use a digital camcorder, you can upload your video from the device to the website. YouTube even provides the alternative for users to send their videos to the site by e-mail.

One you upload your video, you will need to provide some description for it and tags so people can easily find it. The best way to create tags for your video is to come up with some catchy keywords people are likely to search for when looking for videos like yours.

You will also have to specify one or more categories under which YouTube.com lists your video. Remember, the goal here is helping other users find your video quickly and easily. With millions of videos uploaded each day, you have to take time to ensure you label, categorize and tag your video correctly, so it stands out from the crowd.

Some great resources for your next production….

You’ll want to include some resources to give your movies that extra sparkle. You could just use standard text on solid backgrounds, but the use of things like stock photos, video clips, clipart, voiceovers and music adds depth and interest to your videos.

Stock Photos and Videos

Never, ever grab images or videos from the web and use them in your videos. This is copyright infringement, and could lead to some major legal troubles. It’s not even a good idea to get images from “public domain” image collections, because there is no way to verify with 100% certainty that those images were uploaded by the legitimate copyright holder.

Instead, you must purchase your images and videos from a reputable stock photo agency. There are hundreds of stock photo sites, perhaps thousands if you count the smaller sites that sell images from only one photographer.

Some good resources for stock photos and video clips include….

Photodune

Shutterstock

istockphoto

123rf

You’ll find that most of these sites has the same basic collection of photos, however ShutterStock and iStockPhoto generally have the widest selection.

Additionally, iStockPhoto offers photographers a bonus for exclusivity, so you may be able to find images there that won’t be found anywhere else. Just keep in mind that because iStockPhoto must pay a bonus to photographers for exclusivity, those exclusive photos will be more expensive than the rest of their collection.

Stock Graphics

Photos and video clips aren’t the only thing you can use to jazz up your videos. Stock graphics are also useful, especially things such as icons and cartoon mascots that can be used to draw attention.

Some good places to locate graphics include…

Graphic River

Vectorstock

GraphicsFactory

Voiceovers

Fiverr

Perhaps the best place to get inexpensive voiceovers for your videos is through Fiverr. For as little as $5, you can get someone with a great voice to read your script, and then you can take the audio file they deliver and add it to your video.

Music

Just like you should never steal images or videos, you should never steal music for use in your videos. You can’t just use your favorite song without permission.

Someone owns the copyright to it. Even if they’ve passed away, someone still owns the copyright. Want to use an Elvis song in your video? You’d better contact Robert Sillerman, the man who bought the rights to Elvis’ music from Elvis’ daughter, Lisa Marie.

Of course, there are stock agencies that sell royalty free music, too. These songs are relatively inexpensive, and they come in a wide variety of genres and styles, so you can almost certainly find the right one for your project.

Some places to locate music include…

AudioJungle

FreePlayMusic

Smartsound

RoyaltyFreeMusic

How to Drive Traffic to Your Site by Posting Videos on YouTube

The web offers many cost-effective ways of promoting your website and YouTube is no different. And that’s just one part of YouTubing. It is also one of the most fun ways of promoting your website. There is music, there is video, there is creativity, and there is marketing. A terrific mix, isn’t it?

YouTubing is not going to sell your product. What it can do, however, is get people interested in your services.

How?

Here are 10 golden rules…

1 Browse around

If you are new to YouTube, this should be your first step. It’s a fascinating world out there. Plunge right in and look around a bit. Look at the kind of videos others have made. You’ll find some of your favorite music videos, movie scenes, vintage videos, personal videos, documentaries, and of course, a glut of marketing videos. If you find something in your niche, make a note of it. When you make your own video, you’ll need to come up with something different from your competitors.

2 Create a video

That’s what you’re there for. Grab a video recording device – your camcorder, digital camera, webcam, or your cell phone, and get started. Like anything else, you won’t get it right the very first time. If you look at your first video and feel like pulling your hair out, remember that you’re not alone. Making a video is much easier in your mind than in practice. Over a period of time, you’ll get better at it. Which brings me to another point; just one video won’t win it for you. Once you’ve uploaded your first video, start working on the second video and then the

third. Yes it’s not easy but it’s much easier than some of the other marketing techniques. This will also give you an opportunity to experiment with a variety of techniques. Some may flop miserably while some may enjoy wide popularity and may turn into a rewarding viral distribution.

3 Spare a thought for the viewers

YouTube is free but viewership has to be earned. So here is humble advice. Do not make videos that take forever to load. People have other things on their mind. And a site like YouTube has many choices for them to pick from. A study on video-sharing websites suggests that a video works best when it is under 5 minutes in length. So even though YouTube allows you a maximum of 10 minutes, keep it under 5 minutes.

Before you upload your video, ensure that the file format is accepted. YouTube accepts .WMV, .AVI, .MOV and .MPG formats.

4 Entertain

I’ll say this a hundred times over – YouTube is not your marketing collateral. DO NOT sell your product on YouTube. Use it wisely to get people interested. Once they start flocking to your website, you can sell all you want. The minute you start boring them with your ‘Buy Me’ messages, they’ll turn the other way. The best way is to come up with something entertaining that the viewer would want to sit through. When you have six interesting videos on something, the viewer will surely want to know you. That’s when your marketing begins.

5 Add your website URL

You’ve made a great video and you’re getting a lot of comments. All of it will count for nothing if it doesn’t result in increased traffic to your website. So add that all-important URL with your video. You may add one before the video and one after the video. Add your URL to your YouTube profile as well.

6 Market through others

Whoever said you need your own videos to attract traffic? If you don’t want to spend time creating a video, approach a popular YouTube user. Offer them a payment for displaying your link on their videos. That’s encouragement for them to come up with interesting videos and a marketing platform for you without sweating too much.

7 Put up a video on your social networking profile

This may not seem relevant at first but it will surely help you get popular. Put up a bunch of hit YouTube videos on the other social networking profiles that you use. A few examples are Digg, De.li.cious, Orkut, and Reddit. That will make your profile attractive and help in getting new contacts.

8 Participate

If you want others to visit your profile on YouTube, start with visiting their profiles. Browse through videos, add comments for their videos. Don’t spam their profiles. Offer genuine comments and try to initiate a dialogue.

9 Spread the word

If you have uploaded your own video, get your friends and family members to view it and rate it. Nothing works like a five star rating. Ask them to chip in with a few good comments as well. The biggest mistake is to assume that uploading a video is the end of it. It needs a lot of promotion to make your video visible.

10 Tag your video

Now this one is the most obvious idea. Use appropriate and relevant tags for your video. You wouldn’t want a person to miss out on your video if he or she is looking for something similar.

What you’ve read above are just a few ideas you can use to drive traffic to your YouTube profile and thus to your website. You’ll find more as you go along. As you see other users, you’ll pick up a few interesting tactics

The bottom line – be innovative, be observant and be smart.

The Doomed Journey of Richard Stanley’s Island of Dr Moreau

For anyone who has any interest in movies, a 2014 documentary ‘Lost Soul: The Doomed Journey of Richard Stanley’s Island of Dr Moreau’ makes compulsive viewing.  Directed by David Gregory, the doc explores the making of the 1996 film ‘The Island of Dr Moreau’.

The story is long, with many twists, but goes something like this…

In 1896 H.G.Wells wrote a science fiction novel ‘The Island of Dr Moreau’ in which a shipwrecked man, Edward Prendick, discovers an island where an English physiologist, has retired to perform gruesome experiments in vivisection on jungle animals. Prendick discovers Moreau is experimenting on humans. Believing he may be Moreau’s next victim, Prendick flees into the jungle where he lives amongst the Beast Folk, half animal and half human creatures whom Dr Moreau has experimented on.

Moreau tracks down and confronts Prendick and explains the Beast Folk are animals who he has tried to transform into humans. Moreau is striving to create a human from an animal and believes he is close to achieving this. However Moreau is killed by a puma and so Prendick lives on with the Beast Folk, who gradually begin to return to their animal ways. Eventually a boat drifts onto the island, allowing Prendick to escape and make his way back to London, where he lives in solitude, fearful that the humans around him are reverting to an animal state.

The book was turned into a film in 1932 starring Charles Laughton and Bela Lugosi.

A young director, Richard Stanley, having had minor hit films with Hardware in 1990 and Dust Devil in 1992, wrote a screenplay and was backed by New Line Cinema to make the film with a budget of $35 million. The documentary really gets into gear as we go through the preparation, in which all seems well. A spectactular location is founding Cairns, Australia, and Bruce Willis, James Wood and Marlo Brando were lined up to star.

The story takes a dramatic twist as we see everything begin to unravel. At the last minute Roman Polanski is brought in to direct. Richard Stanley demands a meeting with Marlo Brando and, with the help of a warlock and some magic, he wins his support. Bruce Willis pulls out and is replaced by Val Kilmer, who then demands a smaller role. Kilmer is given James Wood’s minor role. Kilmer and Brando don’t get on, the demands of filming with a large crew are too much for Richard Stanley who loses control and is removed from the set by New Line. Experienced director John Frankenheimer is brought in to finish off. Richard Stanley is living wild in the jungle around the set and makes his way back as an extra where, hidden behind a dog mask, he features in the scene where Moreau’s laboratory is burnt down.

This is an engrossing tale of ego, power, money and movies. Against all odds Richard Stanley came within a whisker of making an original horror movie before forces beyond his control brought complete catastrophe. This is an incredibly entertaining look at movie making, how a fine movie script was ruined and a huge budget (which ballooned from $8 million to $40 million) was wasted.

For anyone involved in any creative project this documentary serves as a warning. The movie suffered from a total lack of team work. Egos caused conflict. Although the original idea was fabulous, it takes a lot more than good ideas to create something of worth. The execution of any idea is the major part. Also, any large endeavour requires a team, who all need to pull together to finish.

 

I watched ‘Lost Soul: The Doomed Journey of Richard Stanley’s Island of Dr Moreau’ on Netflix.

 

 

 

Ideas for content that sells….

Make sure you have a good list of relevant keywords for your video.

Now it’s time to find content for your video.

There are countless free and paid content on the web.

Just go to Google and type in your keyword followed by free PLR articles, then click “Search”.

You’ll find lots of websites offering free PLR articles related to your niche.

I can recommend Justin Popovic, Owen Smith and JayKay Bak.

Justin Popovic runs BestQualityPlr.com

Owen runs PLR Assassin.com

JayKay runs UnselfishMarketer.com

Visit the sites and look at the catalogues.

Here are 3 tools which can help you research for different keywords:

Google Adwords Keyword Tool – Is a free tool best for PPC Campaigns. Using Google Adwords, you can see how many people are searching for a specific keyword phrase, generate keyword suggestions and determine the level of competition of every keyword.

Keyword Spy – Is a free tool that lets you search for Domains, Destination URLs and Ad Copies. It also allows you to see more relevant statistics about PPC Competitors.

Word Tracker – Is a free keyword researching tool but can be upgraded to Premium version which costs $59. With Word Tracker you can generate very relevant keywords so you’ll get great results.

The Word Tracker statistics are based on information made by people living in the United States or collected only from search engines in the United States.

Content Counts (Great Video)

Here’s a great video by Tyrone Shum, reminding us that in the end, only one thing really matters in video marketing – and that’s riveting content that grabs your audience and has them wanting to watch to the very end.

Five ideas to get your next video started right now…..

If this is the first time creating an online marketing video, you might be feeling a little overwhelmed. Not to worry, before you know it, you will be a regular pro and creating all kinds of great movies. To get you started we want to share with you 5 tips to get you started.

1 Give Video a Try Right Now

The best tip anyone can give you is to simply give video a try right now. The idea of doing video can be daunting. Don’t worry, there’s no need for you to have professional equipment, expert editing skills, fancy scripts, or special software. You don’t have to be super confident either. Just make a video of something relevant to your business. That’s a great place to start.

2 Use Google Search for Your Story Line

If you are not ready to be the person on your video and you want to get your first video out there, why not use Google search results to pull up relevant results. If you want to be really creative, you can use Google blogs, maps, news, images, etc. It’s a great way to provide the visual for your video when you are first starting out.

3 Have a Cheerleader for Your Company

You need someone that will‘rah rah’ your company, who will? Even when you have sales or marketing professionals on your team, they aren’t always the best candidate to represent your company. Think for a minute about all of your staff. Who is the one who bring a smile to everyone’s face? Who is the one that’s a natural in front of the camera? That’s who should be the cheerleader for your company.

4 Always be Transparent

If you want to succeed with your videos, you need to be authentic and transparent. Your visitors will know if you are not and they will abandon you for someone who is. Develop relationships with your visitors and build a community because that community can generate you a very nice income over time.

5 Publish on a Regular Basis

Producing video can be a challenge but it is one of the best ways to increase you customer base and sales. One of the best tips I can share with you is to publish regularly. Start publishing today, and keep publishing. Don’t worry, even if you are using your smartphone to do it, just get it done and get your video message out to the world.

Why video is your unfair advantage…

Because of the growing popularity of video sites like YouTube, marketing with video is becoming more important and effective online marketing tactic. It is said that about 52% of all web traffic has to do with video.

Video is now more powerful than any other form of promotion because it allows you to demonstrate your products or ideas that so that people view your business with morecredibility.

Some people may think that creating a professional video is hard and costs a lot of money, but the truth is, with a very simple equipment like video camera and video editing tools, you can create a short and effective marketing video.

Video Marketing is relatively inexpensive. You can record a video once and reuse it indefinitely.

Another visible benefit of video marketing is that it allows a business to be flexible about how they market their company. Make sure that your video marketing campaign is well thought out and properly executed. It is the perfect tool for targeted advertising.

Video marketing can also help businesses create a loyal fan base by enabling customer participation through social media sharing, blog comments and live connections. You don’t need to be an expert to succeed at video marketing.

You can start by just making a simple slide presentation, recording it, and then uploading it to a video sharing site like YouTube with the description and link to your site.

Video marketing is truly one of the most important types of marketing campaigns. It doesn’t cost much, draws potential customers, improves website traffic, builds a loyal customer base, increases commercial distribution rates, improves sales, and a lot more.Videos are an ideal way to get your message out to searchers on the internet.

The power of video is truly undeniable.

Video Sharing Secrets

Video sharing is one of the fastest growing activities online. It enables users to upload videos and share them with the world.
Almost 2 billion videos are being watched and hundreds of thousands are being uploaded each day on one of the most popular Video sharing sites – YouTube.

Social Marker is a great tool you can use to promote your website.

This powerful tool enables you to submit your sites to over 50 bookmarking sites in just 15 minutes.

How does it works?

1 –  Simply go to www.socialmarker.com (you don’t need to sign up to use this website service, all you need is an account on the respective social bookmarking sites listed on Social Marker to make a semi-automatic submission)

2 – When you scroll down the page, you’ll see a list of social bookmarking sites where you can submit your videos. Below are just some of the social bookmarking sites:

In order to bookmark your video or website, you’ll need to enter the title, link or site URL, description and tags that you want. Click “Submit” after providing all the details needed.

3 – After clicking on submit, a new window will appear where you can start submitting your details. All process submission will be made in one place. All the information you’ve entered on the bookmark details box is on the bottom of the page.

4 –  After putting all the details in the appropriate fields, click on the “Submit Story” link at the right hand corner at the bottom of the page.

5 –  Click “Next” at the upper right hand corner. You’ll be taken to the next site and so on until you have submitted your videos or website to all the available bookmarking sites.

Social marker can help a lot in promoting website to social bookmarking sites. It is a tool which is very easy and practical and you don’t have to spend a lot of time to do it manually.

Some of the best Video-Sharing Sites:

1 – YouTube

Is one of the most popular video-sharing websites It was founded by Chad Hurley, Steve Chen and Jawed Karim, ex-Paypal employees. There are no restrictions on the number of videos you can post on YouTube as long as you follow the 2GB/10min rule. YouTube allows users to like, dislike, share and add to playlist or favorites the videos on YouTube.

2 – Blip.tv

Is a free video-sharing service that can be upgraded into a paid for Pro account. Videos uploaded to blip.tv are limited tofile sizes of 1GB for both basic and pro account. One of the best features of Blip.tv is that it can support all possible video formats including the popular Flash Video (flv) format.

3 – Viddler

Is a free video sharing site with no length limit as long as your file is 500MB or less in size. You’re also restricted to 2 GB of storage and bandwidth per month. The three goals of Viddler are to share your story, giving out opportunity to reach thousands of viewers online and making search results relevant.

4 – Vimeo

Is a free video sharing service that can be upgraded into Plus account in which you have to pay $60/year. It was founded by Jake Lodwick and Zach Klein in 2004. If you’re using a basic account, you can upload 500MB video and one HD video per week.

While on the Plus account, there is no restriction on HD movies. You can upload videos up to 5GB, embed HD movies, expands your privacy control and customize the embedded player.

5 – Dailymotion

Is a French video-sharing website which offers two different accounts; Basic and Motionmaker. The basic account lets you upload videos up to 1 GB in size while the Motionmaker account allows you to upload HD content. They have restricted content guidelines that forbid copywriter, pornographic, racist and violent videos.

6 – Teachertube

Is a video sharing website designed for sharing instructional teacher videos. There are a variety of videos, documents, audio and photos that are valuable for teachers. You’ll need to register first if you want to leave comments or upload your own video to Teachertube.